Mallow & Marsh

– As a Creative Executive, I conceptualised, strategised and executed design-led projects, content and campaigns to achieve seasonal marketing objectives for the FMCG start-up.

– Led the design of digital assets and online ads for product launches and promotions; raising brand awareness and engagement with customers.

– Created print assets for various campaigns and ranges. This included print ads for magazines and catalogues, flyers, merchandise, product packaging, POS retail displays and in-store FSDUs and CDUs.

– Designed trade show stands, such as London Coffee Festival 2022, as well as wider experiential sampling events and pop-up activations for new stockists.